The handbag. Essential for women but in many ways it’s still a mystery to men. Why so big? Why so many? Why so much money?
BUT, a lot can be garnered from what’s inside a handbag. Insights into behaviour, lifestyle, beliefs, extra-curricular activities etc. And now you can let Flickr do the hard work for you! Found this on the excellent Get Shouty blog. Example above is from Y&R Youth Probe 2005. I love the question mark after Vaseline.