f-commerce just got a leg up from amazon

Selling stuff on Facebook is still relatively new for the majority of marketers but it’s a no-brainer if your audience is spending a lot of time there. Why send them somewhere else to shop? It plays into the notion of the frictionless web. And the old die hard usability line, “don’t make me think”. Amazon,ContinueContinue reading “f-commerce just got a leg up from amazon”

[podcast] jane gleadall, biglight

In this latest podcast I speak with Jane Gleadall of Biglight on e-commerce and the challenges faced both on the high street and in digital from the credit crunch and the current and future impact of social media on e-commerce. You can listen to the podcast here. You’ll also be able to download it, subscribeContinueContinue reading “[podcast] jane gleadall, biglight”