You know how difficult finding presents for your mum is, right? Fortunately my wife is signed up to a whole heap of cool baby sites that provide a lof of inspiration. On one of these sites we found Fill & Tell - a really delightful book for the grandparent to fill in for their grandchildren.Continue reading "now that’s customer service"
some photos what I took
Following on from the Just Ask Gill side project, I've been bumbling about with pictures this time instead of questions. And I've curated some photos what I took on my iPhone. Some are untouched, some are touched with various apps on the phone including Hipstamatic, Instagram and Photoshop Express. Hopefully some you may like. IfContinue reading "some photos what I took"
re-launching Chrysler in the UK
There's some exciting things happening at Doner. The first of which is our re-launch of the Chrysler brand to the UK market. We have totally re-developed the brand positioning and strategy that differentiates us in a hugely competitive market. And we have a really compelling integrated campaign that broke last night with a 60’ brandContinue reading "re-launching Chrysler in the UK"
social clean up
January is typically a time for New Year’s resolutions. But I typically don’t stick to them so I haven’t made any this year. Instead, quite by accident, I found myself gaining much self-satisfaction from cleaning up the social media tangle I find myself in. It all started quite innocuously by being bored of the sameContinue reading "social clean up"
there are two b’s in digital
Digital Media is incomplete without the two B's - Bravery and Budget. Latest article by me in Technology Digital. Image source.
social media boredom
Brands today need to deviate from the conventional Social Media marketing path if they want to keep the consumers interested. Article by me in Technology Digital. Image source.
headphones made for mac
The kind folk at Jays sent me some of their new a-Jays Four headphones made especially for iPhone, IPod and iPad mac stuff to try out. Which is incredibly timely as I have always hated the headphones that come with iPhones. They have poor sound, get tied in knots at the earliest opportunity and hurtContinue reading "headphones made for mac"
we fear change
Change is the only constant factor in life and in the world of Technology; the businesses which realize this sooner, can only gain from it. Article by me in Technology Digital. Image source.
brands need to take the risk while embracing technology
Article in Technology Digital by me on why brands need to blend with other channels of interaction to create a bigger impact among their audiences. Image also from Technology Digital
digital waste
61% of UK consumers don't want to engage with brands in social media. "Start the car!" as Bumble might say. It's inevitable really if brands just leap in to the social space and add nothing but beigeness. Most people don't want a conversation with your brand. Less still a constant broadcast of why your brandContinue reading "digital waste"