Staplers in jelly as famously shared in The Office. The late, great Mick Costella taping up everyone's phones, changing homepages to bukkake.com and stroking your thigh in the biggest pitch meeting of the year. Writing "cock" on the back of Iestyn's chair and photographing it for his bio for a client presentation. This kind ofContinue reading "office flashprank, friday may 22"
currency replaced by kindness?
ABSOLUT vodka's new campaign challenges us to look at the world differently: what would happen if we replaced cash with kindness. Spawned by the TV spot (below), this was taken experientially in various venues around London. At cinemas in Clapham and Islington, customers traded compliments and high-fives for free snacks and drinks, while others wereContinue reading "currency replaced by kindness?"
collaboration? 40% of us want to whack a colleague
Office life better in the 50's than today. 40% of Londoners want to hit one of their colleagues. 80% of the Scots waste away thier 9-5 on the web. 52% of 18-24 year olds flirt in the office. Could be your average ad agency then? But no, it's office life across the UK according toContinue reading "collaboration? 40% of us want to whack a colleague"
sharing the love
Huge thanks to Bradon for sharing these new share buttons with me. I've tried finding them before on the hosted version of WordPress rather than the one where you need some spangly coding skills (I don't) and just gave up. These work. Hurrah! Just install into your browser and they automatically plug straight in. YourContinue reading "sharing the love"
practice what you preach
I like this article in AdAge about selling social media because it basically says to be credible, you have to practice what you preach. If you talk digital or social media, you need to live it and breathe it. What I've been saying for a long time and still adamantly believe. Simple really. Some excellentContinue reading "practice what you preach"
planner survey 2009
Now in it's 5th year, please take the time to fill in Heather LeFevre's annual planning survey to know who gets what and generally a peek into the world of planning. You can check out previous results on Heather's blog. And this year there's less of an American bias as Heather's been living in HollandContinue reading "planner survey 2009"
i’m just tweeting to tell you i blogged
Twitter | Facebook | LinkedIn |nr_gill@hotmail.com
about face
An excellent guide on how brands can utilise the recent changes in Facebook to get deeper engagement and social connection with their consumers. The kind of content stuff agencies should be producing. From US agency The Advance Guard. Twitter | Facebook | LinkedIn |nr_gill@hotmail.com
razorfish digital outlook report 2009
The 2009 edition fo the excellent Outlook report from Razorfish. Always required reading. Some key highlights in the Razorfish blog here. Twitter | Facebook | LinkedIn |nr_gill@hotmail.com
interactive brand experiences
Article by Steve Sponder, Five by Five's Chief Digital Officer in Marketing Week's Interactive Seven 2009. And the first airing of our new positioning, "ideas without boundaries." Chime in with any thoughts. People don’t separate the message they receive from a brand based on where they see or hear it. The Internet Advertising Bureau statesContinue reading "interactive brand experiences"
