Our Chief Digital Officer, Steve Sponder (blog / Twitter), in collaboration with key luminaries from our agency (I grandly include myself in that) has created our Social Media Strategic Framework. Let me know your thoughts. Here’s the thinking: There are certainly no shortage of agencies offering social media tactics to brands although almost all ofContinueContinue reading “say hi to our social media strategic framework”
Category Archives: Steve Sponder
interactive brand experiences
Article by Steve Sponder, Five by Five’s Chief Digital Officer in Marketing Week’s Interactive Seven 2009. And the first airing of our new positioning, “ideas without boundaries.” Chime in with any thoughts. People don’t separate the message they receive from a brand based on where they see or hear it. The Internet Advertising Bureau statesContinueContinue reading “interactive brand experiences”