2009 – a splendid social media vintage for Headstream

2009 was a phenomenal year for Headstream (disclosure time: Headstream is the social media agency I work for as part of the Lawton Communications Group). Here’s a nice little deck that the team have put together highlighting some of the splendid stuff. Twitter | Facebook | LinkedIn |nr_gill@hotmail.com Share this Post

say hi to our social media strategic framework

Our Chief Digital Officer, Steve Sponder (blog / Twitter), in collaboration with key luminaries from our agency (I grandly include myself in that) has created our Social Media Strategic Framework. Let me know your thoughts. Here’s the thinking: There are certainly no shortage of agencies offering social media tactics to brands although almost all ofContinueContinue reading “say hi to our social media strategic framework”

social media mistakes

AdAge have compiled the best bits from Joseph Jaffe’s recent presentation at the Association of National Advertisers’ Integrated Marketing Conference. Some great examples here, some of which are new to me, some of which have passed into folklore. I like the way Jaffe has also categorised the mistakes: faking, manipulating, controlling, dominating and avoiding. There’sContinueContinue reading “social media mistakes”

protected poking

What better way to promote the Body Shop Get Lippy campaign, which aims to reduce infection of HIV/AIDS through better awareness around the world, than protecting your poke on Facebook. Through buying a £5.00 lippy balm type thing, £2.80 (at least) goes to the fund. That’s a lot. Disclosure time, the Protected Poke was createdContinueContinue reading “protected poking”