Category Archives: web 2.0

showing off your shelf?

I should have got this in during my million things post so alas I’ll be slightly out of synch. Anyhoo, Penguin have decided to get on the user generated content bandwagon and have created a book – of sorts – online using many, many contributors. A quick glance through the chapters confused my tired eyesContinueContinue reading “showing off your shelf?”

super, super fred… oh crap!

Watching England in any sport is like getting on a roller coaster. And our opening efforts in the Cricket World Cup are no different. How we laughed when the first Kiwi ball delivered us an extra. How we sat stunned when Ed Joyce went second ball (1 for 1!!). How we thought all was notContinueContinue reading “super, super fred… oh crap!”

and we thought pr was all champagne – social media press release

“Pass the champers, dahling” has changed to “tag it, digg it, link to the podcast and we’ll talk on Skype if that’s OK with you, dahling?” This is a great format for making press releases work harder in the digital age: the social media press release from Shift Communications. Acknowledgements: Burson Marstellar 

line and length, son

The next 6 or so weeks will give (almost) everyday a special lift, spin or thwack. The cricket world cup started yesterday – I ignore the opening ceremonies for fear of being bored away from any tournament by Barry Davies or his commentator fraternity suddenly extolling the virtues of jamborees, traditional dances and ridiculous tightropeContinueContinue reading “line and length, son”