how businesses are using web 2.0 | mckinsey

Nicholas GillApril 27, 2007account planning, blog, content, digital advertising, integration, pan european, press release, social networks, strategy, tags, though leadership, user generated content, web 2.0, website

You’ll need to register but lots of good stats and nuggets and things about how businesses are harnessing web 2,0 technologies, wikis, blogs etc. Get a good snippet at where I found out about this from Avenue A | Razorfish.

Published by Nicholas Gill

Co-Founder & Director | Strategic Advisor View more posts

One thought on “how businesses are using web 2.0 | mckinsey”

General Pattern says:

April 28, 2007 at 8:22 am

You can also have a look at Forrester research on the same topic
http://www.forrester.com/Events/Content/0,5180,-1667,00.ppt#388,23,Slide 23

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