Two interesting videos. First, how globalization is being fundamentally shifted and being enabled by technology. Second, a project from the Museum of Media History looking at Google domination: Epic
Category Archives: though leadership
smash my brand up
The Times arecurrently running an MBA series of articles & podcasts in association with IBM. The one that caught my eye last week was by Martin Lindstrom about sensory branding and what he calls, , “Smash Your Brand”. The strategy is from 1915 and the briefing for the Coca-Cola bottle. The brief was to developContinueContinue reading “smash my brand up”
2007 digital outlook from avenue a | razorfish
Digital gospel according to Razorfish released 14 March 2007. Register for yours here or be so now and get the podcast.
