Tip of the hat to Greg Verdino.
Category Archives: conversation
closing the loop on social infectiousness
You may remember that I signed up to be a Bzz Agent a while back to understand how they use word of mouth marketing and indeed how I could use it for my clients. After all, you can’t win the raffle without buying a ticket. The Lucozade thing ended up being a bit of aContinueContinue reading “closing the loop on social infectiousness”
manifesto monday
“Markets are conversations.” Well, we all should know that by now and should be putting it in place in all our work. But this statement originated in 1999. Way back when dial up tones were the norm. The statement came from the Cluetrain Manifesto which was way ahead of its time. This report from TechnoratiContinueContinue reading “manifesto monday”
