I’ve sliced, smashed, squished and crushed me. Some weird stuff coming soon. Stuff and things. https://youtu.be/rUAq5gr9jyY
Category Archives: social brand
we fear change
Change is the only constant factor in life and in the world of Technology; the businesses which realize this sooner, can only gain from it. Article by me in Technology Digital. Image source.
digital waste
61% of UK consumers don’t want to engage with brands in social media. “Start the car!” as Bumble might say. It’s inevitable really if brands just leap in to the social space and add nothing but beigeness. Most people don’t want a conversation with your brand. Less still a constant broadcast of why your brandContinueContinue reading “digital waste”
requirements for social engagement
I’ve shared before my views before that social media is just stuff and socialised brands can be contagious. More recently, the conversations we’ve been having with clients has been at a granular level; getting social media off the ground, making it work, benchmarking it and importantly, ongoing engagement with the brand connections. We’ve been usingContinueContinue reading “requirements for social engagement”
