This is a great idea. I hope it catches on & gets rid of the people at the entrances to tube stations who shove (literally) the free papers at you. Can’t they have nice baskets for you to pick up at your leisure like the Metro? Books are great. I look forward to findingContinueContinue reading “tube reads”
Category Archives: user generated content
oh dear
London 2012 needs to be more “street” and appeal to the “kidz” and be all “yoof” and things. This monstrosity doesn’t really say Olympic Games for me. The Olympics is once every four years, a celebration of the peak of human athleticism, something that participants have spent their entire life leading up to. TheContinueContinue reading “oh dear”
social media gone wrong
It’s always a struggle to get your hands on good and bad examples of corporate social media type things when in deck mode. This iMedia article has them both including the Wal Mart debacle and the PSP fake blog cock up. As an addendum to that one, apparently they thought the only reason itContinueContinue reading “social media gone wrong”
talking, not quite walking
Recent review of marketing manager type folk from Forrester shows that the old ways are still prevalent and that while there’s lots of discussion and good intent, trial and actual usage is still a way behind. In a candid chat with a former marketing client a few weeks ago, she let me know that herContinueContinue reading “talking, not quite walking”
hopes and dreams
Round up of social media launches. Beautiful example with Members Project from Amex by Digitas in US (disclosure time, I am Digitas London now, the artists previously known as Modem Media) allowing cardholders to share their project ideas, vote and then the best bit, Amex puts the project into reality. A great example of gettingContinueContinue reading “hopes and dreams”
i couldn’t resist
This mash up is just too addictive. Here’s two more. Boom! Wise words
page 3 girl gets poked
Facebook has over-taken that bastion of Britishness, the currant bun (for those across the pond, cockney rhyming slang for the Sun). Impressive growth for the social media network versus sport, boobs and er, more boobs. So, plus ca change? What would be more interesting is to extrapolate this out to users AND readers ofContinueContinue reading “page 3 girl gets poked”
a local finnish brand
Insightful interview from McKinsey with the SVP marketing of Nokia. You’ll need to register to get the full article but some food for thought, here’s his response to how media is changing Nokia’s marketing efforts. “The Internet is playing a much more important role than anyone ever imagined. Brands are going to be made andContinueContinue reading “a local finnish brand”
links for 21.05
I find this very disturbing Teen episode based online soap opera, Prom Queen. Apparently they’re more than willing – whatever that means. Anyway, friends = views on my space. American Airlines have launched a site especially for women travellers based on extensive research where they can “connect with each other and American.” Blah. IContinueContinue reading “links for 21.05”
we don’t talk anymore
This is just beautiful and I promised to spread the good blog love on this one. I commented on this too on Philippe’s blog (below): At last, a great snippet that we can use in presentations to get the point across that the times, they are-a-changing. Could have done with these c. 6 months agoContinueContinue reading “we don’t talk anymore”
