AI in agencies: The execution gap is widening. Start building.

I spent yesterday at the Prolific North event, courtesy of my clients at Twisted Loop. If you want a snapshot of where the UK agency world sits with AI, it’s a study in optimistic paralysis. We are all excited. We are all experimenting. But the gap between our strategic intent and our operational execution isContinueContinue reading “AI in agencies: The execution gap is widening. Start building.”

Stuff and Things – I wrote a book

It’s everyone else’s fault really. They kept telling me to write a book. So I did. Here it is. https://youtu.be/f0mVgzUZ81E Stuff and Things. The title pretty much self-completed when I started this blog thing many moons and 568 posts ago in 2007 and called it “[bluurb] stuff and things i thought you might like toContinueContinue reading “Stuff and Things – I wrote a book”

Key Takeaways: CMO role and Customer Focus

The Richmond Marketing Forum in London recently kicked off with a fabulous keynote featuring Naomi Walkland, CMO of Motorway, Jessica Myers, Chief Customer Officer of The Very Group and Rosie Hanley, Marketing Director at John Lewis. Having been surrround-sounded by political debates in the media where debate has been re-framed as shouty, aggressive, finger-pointing, talkingContinueContinue reading “Key Takeaways: CMO role and Customer Focus”