Computers, web n stuff. All geeky, spotty boys, right? Wrong. The girls have caught up and overtaken the boys, at least in the US. Read this article in NY Times for interesting insight and more nuggets like this (thanks to Mel Ferguson): …among Web users ages 12 to 17, significantly more girls than boys blogContinueContinue reading “goodbye geek boy, hello geek girl”
Category Archives: gaming
stuff and things 19.03.08
How Half Life changed gaming Do agencies need account handlers? Interesting debate on Brand Republic. (Thanks to Carrie). My favourite response to the debate premise: Max old chap, silly triangles and re-writing the brief is planning, making sure your ad goes out on time is account management. If you think the assortment of nutcases andContinueContinue reading “stuff and things 19.03.08”
stuff and things 29.11.07
Stats and nuggets on search & myspace Stats and examples on social media marketing Even Hugo Boss are getting into the music scene but at least they’re letting you upload your tracks with a chance to win some MTV thing. But does anyone watch MTV anymore? Facebook events relevant to our trade Belching rabbits. ShameContinueContinue reading “stuff and things 29.11.07”
stuff and things 01.07.07
Craft stuff including this bizarre Nintendo gaming stuff. Make stuff and share how to make it. And then sell the stuff you make. (Source: Times) Apparently you come across people needing stuff and things when you go back packing. Kate Humble tells you all about this and what you should stuff in your rucksack beforeContinueContinue reading “stuff and things 01.07.07”
bag full of accessories
I just read a Forrester report on how Sony & BT have teamed up for a project to make the PSP a true communications device. Intended to be targeted at the millenials (those born after 1980 and thus deprived of an education in Bowie) who will naturally gravitate from wireless gaming to using theContinueContinue reading “bag full of accessories”
football 2.0
Emmel has beat me to it. Interesting idea to get 50,000 people to stump up £35 and then buy a footy team. AFC Bournemouth tried a similar thing as the first community club but they didn’t have 50,000 trying to work out why we have no decent left-footed players in the country. Would we haveContinueContinue reading “football 2.0”
in game advertising | imedia
Hot on the heels of the IAB report, imedia say it’s all about: Audience, engagement, relevance, accountabilty, mindshare. Blah. Just see some nice examples from Adidas, Pontiac, Visa and Chrysler to boot.
who’s that?
Nice page take-over on Sky Sports for PS3 using the character from the ad even in the place where a head shot of some sweating/snarling sporting starlet is placed. Still couldn’t justify the best part of 500 quid for it though. Mind you, I do fancy a PSP…
in game adverting report | IAB
Thought I’d better get back to my day job… for a bit. The IAB have released a report on in game advertising and how to reach the unreachable UK male youth market while they get PlayStation thumb.
10 most important games of all time
Civilisation, Tetris, Mario, Sim City or Sensible Soccer? CNet’s top 10. Personally I have an addiction issue right now with 24 the Game (PS2) and Football Manager 2007 (Mac). Having wiped the board with Liverpool (with Dimitar Berbatov as my 30 goals a season leading scorer) using FM 2005 [5 premierships, 2 FA Cups andContinueContinue reading “10 most important games of all time”
