Think you’ve got the next Gorilla inside you? Do you have Heidi’s in your sub-consciousness? Or could you bring a fresh take on a global issue? Creativity doesn’t always reside in the creative department. And here’s your chance to prove it and win a luxurious Cannes trip so you can be demanding, eccentric and quaffContinueContinue reading “the ultimate pitch”
Category Archives: content
manifesto monday
“Markets are conversations.” Well, we all should know that by now and should be putting it in place in all our work. But this statement originated in 1999. Way back when dial up tones were the norm. The statement came from the Cluetrain Manifesto which was way ahead of its time. This report from TechnoratiContinueContinue reading “manifesto monday”
stuff and things 03.11.07
We all know that word of mouth is hugely important in today’s world. But here’s some great facts and charts that back this up to add credibility to any persuasion you may need to do. Good advertising doesn’t necessarily require a great product or a USP. Message + location = impact. I learned something newContinueContinue reading “stuff and things 03.11.07”
stuff and things 22.10.07
Facebook brand tie-ins that are bad get a lot of press. But here are two good examples. Herbal Essences which I found via Advergirl & O2 win a MASSIVE university big party thing. Leigh sums up why they both work very eloquently even though her comments are attributed to the shampoo stuff: Set up asContinueContinue reading “stuff and things 22.10.07”
return of flogs, this time on fakebook
Professor Emmel over at Ewarwoowar spotted something quite amusing on Facebook the other day. Nike have set up a group for their new Supersonic event (run followed by groovy tunes in secret locale). Not much activity so far and then some comments to gee up the group and spread the word. From people at AKQA.ContinueContinue reading “return of flogs, this time on fakebook”
stuff and things 09.10.07
FT article on social networks by the ever resourceful and useful Bowen Craggs. (Image source) Improvement by innovation article on CNET (found reading Armano on Twitter) Here’s the top 50 football kits And following on from the men & washroom yuk story recently, here’s a picture from Nicky that could get guys to step upContinueContinue reading “stuff and things 09.10.07”
oh no ocado
Just when we thought that social media was on the rise and using detachable and user generated content was getting traction (witness this week’s NMA with HP & Burger King sloshing vast revenues into digital because it works better for them), I get this email from Ocado (upmarket grocery home delivery service in partnership withContinueContinue reading “oh no ocado”
mtv twitters while britney video barred
The MTV VMA awards are on again. But as I’m now the wrong side of 30 I find I have more in common musically with the oldies than the kidz. As an example, we went to see The Police in concert (with Spam the Monkey) and they were amazing and the last time they playedContinueContinue reading “mtv twitters while britney video barred”
stuff and things 12.09.07
In flight entertainment going a step too far? Virgin America have recently trialled an in flight IM service allowing you to badger the hell out of other passengers, probably the “hotty” 3 rows in front of you. Frankly I’d find this annoying as fuck as we say here in Blighty. But the general service seemsContinueContinue reading “stuff and things 12.09.07”
stuff and things 01.09.07
Sublime is an ethical lifestyle magazine. But it’s not tree-hugging shite, actually some intelligent and refreshing editorial. Or at least the copy I skimmed through recently. Some quite strange tips in Francesca Beauman’s book for the ladies including this on orgy etiquette would you believe: “You mustn’t hog the best-looking person,” she explains in penetratingContinueContinue reading “stuff and things 01.09.07”
